Ross Smyth

2+ years experience

Ross is a qualified Electrical & Electronic Engineer with over 2+ years of experience working in a specialised, technical engineering environment.

Having previously worked in advanced electronics, focusing mainly on complex problem solving and technical analysis, he brings a fresh perspective on Data Centre technology and operations. Ross has gained vital knowledge and experience through various university modules, such as Electricity Supply; Networks and Communications; and Smart Grids, as well as being team lead in multiple projects. He has the ambition to learn and grow to become a key member of the team at VIPA Digital and contribute to the Data Centre industry.

Ross holds a MEng (Hons) in Electronic and Electrical Engineering

Natasha Mehta
Associate Director
9+ years experience

A qualified Engineer who has worked on mission-critical projects for almost a decade.


Natasha has focused on the Project Management and Controls of data centres in Europe, the UK and Australia. Natasha previously worked as a delivery manager for Digital Realty's design and construction team. She joins from Arcadis where she has worked on a range of Data Centre projects with several high profile clients, most recently leading a programme of work within a live data centre environment.


Natasha holds a BEng (hons) in Mechanical Engineering, BSc and Project Management qualifications.

Stuart Hall
Technical Director
21+ years experience

A chartered mechanical engineer with over 20 years of technical experience in Data Centre and IT environments.


Stuart has held senior engineering roles at Digital Realty, ARUP, DELL and Future Facilities. Bringing to VIPA Digital a broad range of technical expertise, Stuart is dedicated to maximizing Data Centre potential for our clients from optimising existing facilities to delivering on multi-megawatt campus deployments for Hyperscale Cloud providers. Through exceptional client focus, execution and delivery Stuart has attained numerous accolades at the companies he has worked for. 


Stuart holds a BEng (Hons) in Mechanical Engineering and is a member of ASHRAE.

Jacob Bond
Associate Director
12+ years experience

A chartered engineer who has worked in Data Centre and IT environments for over a decade.


Jacob has a great deal of international experience in the data centre industry, leading the US engineering team for Future Facilities and most recently leading projects in Amsterdam for Digital Realty's design and construction team. Whether it's enterprise, colocation or hyperscale, Jacob's knowledge of the Data Centre lifecycle is exemplary having led numerous projects from concept design through to commissioning.


Jacob holds a MEng (hons) in Mechanical Engineering and is a member of the IMechE.

Patrick Griffiths
Associate Director
27+ years experience

Patrick is a fully qualified Electrical Engineer with over 35 years of Technical Mechanical and Electrical Operational experience within the Telecoms, IT and Data Centre environments.

Patrick has a wealth of DC Operations experience in building, maintaining, and optimising Data Centre environments, having worked both at client side and operator side. Senior roles have included Technical Operations Manager (M&E) for BT, Business Unit Director for the Critical Data Centre industry at CBRE, and VP of Data Centre Operations at Morgan Stanley UK.

In addition to a full Tech City & Guilds Certificate in Electrical and Electronic Engineering, Patrick also holds a DMS and a Master’s in Business Administration (MBA)

Paul Cranfield
Partner and Co-founder
25+ years experience

A chartered engineer with over 25 years experience of mission critical environments across the aviation, telco, banking and technology sectors and specialising in Power, Sustainability and Compliance.

Having held senior roles in BAA, WSP, Vodafone, UBS and most recently Digital Realty, Paul has significant experience in M&E design and operational performance of Data Centre facilities. Most recently Paul has managed a team of compliance professionals delivering excellence across Energy, Environment, Security, Business Continuity and Supply Chain.


Paul holds a BEng (Hons) in Energy Engineering and is a member of the Institute of Energy (CEng, MinstE).

Vijay Mistry
Partner and Co-founder
25+ years experience

An established figure in the Data Centre Industry with over 25 years’ experience in Financial Services, Infrastructure and Data Centre Environments. Prior to VIPA Digital, Vijay was the Operations, VP at Digital Realty, responsible for the company's portfolio of Data Centres across Europe.


Vijay also spent 20 years at Morgan Stanley where he held a number of senior leadership positions including the European Head of Enterprise Computing, Global Head of Data Centre Portfolio Management and European Head of Enterprise Data Centres, where he transformed the team into a world class organisation, earning numerous industry accolades .


Vijay holds a BSc in Information Systems Design, and sits on a number of advisory boards within the DC Industry.